What are Transferrable Skills? Transferrable skills are the core traits and skills required to succeed in any job. These are the soft skills that will make you desirable to an organisation regardless of your previous training or professional experience. Employers typically look for certain skills including: Communication Leadership Teamwork Ability to Multitask Adaptability Reliability Self-management Analytical skills Why are Transferrable Skills Important? Having strong transferrable skills will help you to stand out from other candidates applying for the same role. It is important to list transferrable skills best suited to the role you are applying for to improve your chances of being hired. What are the Most Important Transferrable Skills? Transferrable skills are developed over time after working in various environments. Transferrable skills can overlap, meaning if you have one employability skill, you will have the basis of another. Make sure you research transferrable skills that are sought after in the particular industry that you are looking to work in, while updating your CV or preparing for an interview. This will help you to present your skills effectively to an employer. Below are the most important transferrable skills: Commmunication Communication is an essential part of work as you should be able to understand and deliver messages clearly to and from your employer. This will help you accomplish tasks faster and improve your cooperation and productivity with your peers and your overall efficiency in the workplace. There are 4 main skills involved in communicating effectively in the workplace: Writing – Every job requires good writing skills, such as composing emails, memos, letters, financial documents. To do this, you must have a good grasp of spelling and grammar. Verbal –  It is important to be able to speak to people in a professional manner in the workplace. You will no doubt be required to talk to people on the phone, along with meeting people face to face and potentially delivering presentations. Listening –  You should be able to listen carefully to your employers’ instructions and raise any concerns or relevant questions. Presenting –  Presentation skills involve the ability to address a group of fellow employees. This will involve public speaking towards your fellow employees or managers. Motivation Employers look for motivated individuals to join their organisation. Motivated staff members are attractive to employers as they often take less time to train up and use their initiative to solve problems to complete the job. To demonstrate that you are a motivated employee you will be proactive in coming up with ideas to improve business processes, seek out new business opportunities and make decisions independently. Leadership Leadership involves taking charge of a project in a team. As a leader, you should make sure that your fellow employees understand and effectively work towards a common goal. It would help to develop more efficient strategies to help complete your tasks and ways to keep the team you are working in motivated to improve their overall performance. You can develop your leadership abilities by learning on the job by volunteering to lead fellow employees when the opportunity presents itself. Reliability Reliability means that you are trustworthy, and your employer can depend on. Trust is earned by completing assigned tasks on time and delivering satisfactory results consistently. Ability to Learn on the Job & Follow Instructions You must be able to quickly understand new methods of completing tasks and improving your skills to effectively adapt to changes. Different managers have different working styles and will expect you to adapt to their methods of completing jobs. Teamwork Teamwork skills enable you to work effectively alongside your colleagues to achieve your objective. These skills are essential since they enable a company to better reach its goals. Staff working together often hit milestones quicker and are more successful. Staff that work together also create a positive work environment so they will be able to consistently complete tasks. Those who are members of sports teams often exhibit better teamwork skills than those who aren’t. Self-Management Self-management is the ability consistently carry out work with little or no supervision from your manager. You can boost these skills through taking on more responsibility from your manager. Emotional Intelligence To have emotional intelligence, you must be able to understand the emotions of your fellow employees as well as your own. As a result, you will be able to assess situations much better and creative positive working environments within teams. You will also be able to develop other skills such as self-control and motivation. Analytical Skills These skills can give you the ability to better assess information to gain a more informed conclusion. This involves a great deal of critical thinking and logical reasoning to analyse information. People who are able to deconstruct information to make well informed decisions can often increase the productivity of a business and solve problem with efficiency. Administrative Skills Most jobs today require good administrative skills to keep work organised as employees will be faced with multiple challenging situations at once. Admin skills will involve replying to and sending emails, saving files electronically, printing and sending documents, as well as taking and making phone calls. How to Use Your Transferrable Skills Identifying your transferrable skills is the first step in being able to market them to employers. Depending on the industry you are looking to get in to, it is important to try and identify the transferrable skills that are best suited to that industry and the new role you are applying for. You should also update your CV accordingly to tailor the job you are applying for.

January and February are busy months for hiring. Businesses finalise their budgets, plan new initiatives, and often look to bring in fresh talent to meet their goals. For job seekers, this is an opportune time to explore the market, as there’s high demand for skilled professionals. The new year also comes with a built-in psychological boost, making it easier to embrace change and pursue ambitions. Reflect on Your Career Journey Before you start applying, spend time evaluating your current position and future aspirations. Ask yourself: What aspects of your current or previous roles have been most fulfilling? Are there areas where you want to develop new skills or improve? What type of role would best align with your personal and professional goals? This reflection will provide clarity and guide your job search. Set Clear, Actionable Goals Establishing specific objectives can transform your job search into a more manageable process. Consider these steps: Immediate goal : Refresh your CV and online profiles by mid-January. Ongoing goal : Dedicate a set number of hours each week to job searching. Ultimate goal : Secure a role that supports your growth within the first quarter of the year. Breaking your larger goals into smaller tasks can make the journey less overwhelming and help you maintain focus. Update Your Professional Presence First impressions matter, especially when you're job hunting. Ensure your CV, cover letter, and LinkedIn profile effectively showcase your skills, accomplishments, and aspirations. Key updates might include: Highlighting measurable results from your recent roles. Adding any certifications or training you completed in the past year. Tailoring your online presence to align with the positions you’re targeting. Use Your Network Connections can play a crucial role in finding a new job. Let your network know you’re exploring opportunities and ask for advice or referrals. Attend networking events and industry gatherings to expand your circle. Remember, networking isn’t just about finding job leads; it’s also a way to learn, share knowledge, and discover insights about your field. Invest In Skill Development The job market is constantly changing, and staying current with new trends and technologies can set you apart from other candidates. Explore options like: Online courses in your industry. Attending workshops or webinars to refine specific skills. Earning certifications relevant to your career path. Remember, Stay Positive While rejection is part of the process, it’s important to keep your spirits high. Celebrate small victories, such as being invited for an interview or receiving constructive feedback. A positive mindset not only makes the journey more enjoyable but also helps you present your best self to potential employers.

What is a Cover Letter? A cover letter is a 3 – 4 paragraph summary to employers that explains your interest in the job and the company you are applying for as well as your fitness for the role. Cover letters should be a one-page document which expresses your interests in the role and is typically submitted along with your CV in a job application. You should aim to relate your cover letter to the role you are applying for with specific skills, experience, and achievements in your professional career. Unlike your CV, a cover letter will allow you to go into more detail on why you are best suited for the role and for the company compared to other candidates. A well-written cover letter has the potential to impress employers and set you apart from other candidates. To avoid a generic looking cover letter, you should conduct in-depth research on the company and the role you are applying for prior to writing your cover letter. Cover Letter Format You should format your cover letter like a business letter and include the following sections: Header with your contact information and the date A formal greeting Opening paragraph Middle paragraph(s) Closing paragraph Letter ending and signature The font should also be professional i.e., Arial or Helvetica (10 – 12 points in size) with left alignment and single spacing 1-inch margins. 6 Steps on How to Write a Cover Letter 1) Start with your Header As with any standard business header, you should include some personal and role specific information at the top of your cover letter. This should include your contact information, date of application and the recipient’s contact information. You can always centre your name and address at the top of the page so it mirrors your CV. Cover letter template: Your name Your city and postcode Your telephone number Your email   Date Name of recipient Title of recipient Company name Company address   Example cover letter header: Joe Bloggs joe.bloggs@email.com Axwell House, Dunston NE11 9HU 01912615205   1st January 2025 Company executive 1 Company way location postcode   It will make it easier for the hiring manager or recruiter to follow up with you regarding the position by including a professional and detailed heading. 2) Include a Greeting In your research, aim to find the name of the person who will be reviewing the applications for the role. Address your letter to the person with a common business greeting e.g., “Dear” or “Hello”. Example greetings: Dear Hiring Manager Hello Mr X Dear Joe Bloggs 3) Write an Opening Paragraph In the first paragraph of your cover letter, mention the job title of which you are applying for and where you saw the position advertised. Also, explain your specific interest in the role and the company so the recruiter knows you have carried out research and have genuine interest. Briefly explain the main qualifications and experience you have that makes you a good fit. The first section of your cover letter will also be the first impression the recruiter will have of you, so it is important to appeal to that person succinctly. 4) Follow up With a Second Paragraph This paragraph should be a brief overview of your background as it is relevant to the position. Within this paragraph, you should include key achievements and skills that make you particularly suited to perform well in the position. Try to focus on one or two points and provide specific details about your success including measurable impacts you made. Pay attention to certain key words listed within the job description and include those in which you identify with in your cover letter. 5) Include a Closing Paragraph In your closing paragraph, you should focus on another key achievement or skill that is relevant to the position. Rather than repeating details from your resume, expand on specific stories or anecdotes that convey your fitness to the role. Like the previous paragraph, focus on stories that demonstrate the skills and qualifications outlined in the job description. If you are changing careers, this will be a good opportunity to talk about transferrable skills or relatable experiences from your career. 6)Finish with a Professional Sign Off You should end your cover letter with a paragraph that summarises the reasons you are applying for the role and why you would be a great fit for it. Keep this paragraph brief and say you look forward to hearing from the employer with the next steps. Also put your signature at the bottom.

Spooky season is well and truly amongst us; however, this shouldn’t make job searching so scary! We’re here to teach you the tricks and treats to helping you land a new job this Autumn. Sign Up to an Agency Signing up to a recruitment agency can take the stress out of job hunting. Recruiters will analyse your CV, to match you to jobs that best fit your skillset and experience. Look for an agency that specialises in the field you work in i.e. engineering, finance or industrial etc. Working with a specialist agency will benefit you in your job search as they will have strong links to employers in your field. Tailor Your CV When applying for a new job you should tailor your CV  to the job description. Nothing spooks recruiters more than a generic CV, containing skills and experience that are unrelated to the job being advertised. Identify the skills, knowledge and experience outlined in the job description and weave these into your CV. This will show the recruiter that you are the right candidate for the job. Update Your Online Profile Update your LinkedIn profile to highlight your latest and most relevant experience. Set your profile to say that you are actively looking for work, this will allow recruiters to contact you with job opportunities. It is also advisable to go through your social media accounts like Facebook and Instagram, to ensure you don’t frighten off employers through portraying a bad image. A good tip is to switch your profile(s) to private mode. Use Job Boards Register your CV on online job boards such as Indeed, CV Library, Reed and Total Jobs. By doing so recruiters will be able to contact you with roles that match your CV. You should also regularly check for new job listings and subscribe to email updates so that you don’t miss out on any opportunities. Be Available Ensure that you make yourself available for interviews and always have your phone at hand to respond to emails and phone calls. Recruiters will become annoyed and less likely to put you forward for jobs if you are seen as unreliable. Use Your Contacts Contact ex-work colleagues and friends to find out if they know of any available jobs. Networking is great way to secure new employment, as you will benefit from recommendations from friends and peers. Save a Copy of your CV to your Phone Save a copy of your CV to the documents section of your phone so that you can apply for jobs when out and about. Invest in Interview Clothes A good first impression matters. Invest in appropriate clothes so that you look smart and professional for interviews.   If you’re looking for a new job do not hesitate to contact us. We have offices throughout the UK and recruit for some of the UK’s biggest retailers, manufacturers, councils and logistics companies. Visit our jobs page to search for our latest vacancies.

As the year winds down and the seasons begin to change, it's officially new job season . Whether you’re looking for career advancement, a more fulfilling role, or even a complete change in direction, now is the perfect time to dive into the job market. Why Now? 1. Companies Are Wrapping Up the Year At the end of the year, businesses review their financials and plan for the next 12 months. This means that they are finalising budgets and looking to ramp up their hiring. Not only are job openings likely to increase, but companies are also looking to fill critical roles before the new year begins. 2. Time to Reflect on What You Really Want As the holiday season approaches, people naturally start to reflect on their year—what worked, what didn’t, and what they want in the future. Are you happy with your current position? Are there growth opportunities? Do you feel valued? Taking the time to ask yourself these questions can open the door to finding a job that aligns with your passions and goals. 3. Get a Head Start on 2025 Job hunting in late 2024 means you can begin 2025 with a fresh opportunity. Starting your job search now lets you move into the new year with a sense of purpose and excitement, positioning yourself for a successful start. By securing a new role now, you’ll be set to make the most of what’s ahead. 4. Get Ahead of the Rush Most people like to wait until after Christmas to look for a job as part of their whole New Year, New Me saying. Getting ahead of the curve puts you in a favorable position as the competition is less intense. By starting your search early, you’ll likely have a higher chance of standing out to employers and landing interviews. 5. Employers are Always Looking for New Talent With new initiatives and goals, organisations are always on the hunt for new talent to help drive their success forward. Whether you’re looking to change industries or take on a new challenge, this period is full of new opportunities to explore. How to Prepare for the Job Hunt 1. Update Your CV An up-to-date, well-crafted CV is essential for making a great impression. Check out our guide on how to write the perfect CV . 2. Expand Your Network Networking is a powerful tool during any job search. Let people in your professional circles know you're open to new opportunities. Attending industry events or engaging with professionals on platforms like LinkedIn can lead to new job leads and insights into unadvertised roles. 3. Stay Open to Possibilities While you may have a clear picture of your next role, stay open to unexpected opportunities. Sometimes a position you hadn’t considered could turn out to be the perfect fit, offering challenges and growth you hadn’t anticipated. 4. Be Proactive Applying early and often is key to success in a competitive market. Take the initiative to research companies that interest you, reach out directly, and apply with confidence. The more proactive you are, the more doors you’ll open. Browse our current job openings  and kick off your journey to a fulfilling career today!

The Olympics. A spectacular showcase of human potential, where athletes from around the world compete for the ultimate honour – an Olympic medal. Behind every Olympian's success is a journey of relentless training, strategic planning, and unwavering determination. As we watch these world-class athletes perform feats of extraordinary skill and endurance, there's much that businesses can learn, especially when it comes to recruitment. Here are some recruitment lessons inspired by the Olympics to help you build a gold medal team. 1. Scout for Potential, Not Just Performance Olympic athletes are often scouted years before they reach their peak. Coaches and scouts look for raw talent, potential, and the right attitude. Similarly, in recruitment, it's crucial to look beyond their CV. Identify candidates who exhibit potential and a growth mindset. They may not tick all the boxes now, but with the right training and environment, they can become star performers. 2. Foster a Culture of Continuous Improvement Olympians constantly strive to improve. This culture of continuous improvement is essential in any organisation. Encourage your employees to keep learning and developing their skills. Provide opportunities for professional growth and create an environment where ongoing training is valued and supported. 3. Build a Diverse Team The Olympics is a celebration of diversity, with athletes from all corners of the globe bringing their unique skills and perspectives. Diversity in the workplace is equally valuable. A diverse team brings varied experiences and viewpoints, which can lead to more creative solutions and better decision-making. Strive to build a team that reflects a variety of backgrounds, skills, and experiences. 4. Invest in Coaching and Mentorship Behind every Olympian is a coach who has guided them through the highs and lows of their journey. In the business world, mentorship and coaching are just as critical. Pair new hires with experienced mentors who can provide guidance, support, and knowledge. This investment in mentorship can accelerate the development of your employees and increase their chances of success. 5. Emphasise Teamwork and Collaboration Many Olympic sports are team-based. Even in individual sports, athletes rely on their support teams for success. In the workplace, fostering a spirit of collaboration and teamwork can drive better results. Encourage employees to work together, share knowledge, and support each other's goals. 6. Set Clear Goals and Celebrate Achievements Olympians train with specific goals in mind. Setting clear, achievable goals for your team can provide direction and motivation. Celebrate milestones and achievements to keep morale high and recognise the hard work of your employees. 7. Resilience and Adaptability are Key Olympic athletes often face setbacks, from injuries to unexpected losses. Their resilience and ability to adapt are what bring them back to compete at the highest level. In the business world, challenges and changes are inevitable. Seek candidates who demonstrate resilience and adaptability, and foster these qualities within your team. These traits will help your organisation navigate uncertainties and emerge stronger. 8. Create a Strong Organisational Culture Olympic teams often talk about the importance of a strong, cohesive team culture. This culture is built on shared values, mutual respect, and a common goal. Cultivate a positive organisational culture that aligns with your company’s values. A strong culture can attract top talent and retain employees, fostering loyalty and a sense of belonging. 9. Utilise Technology and Data Just as Olympic coaches use data and technology to track performance and improve training, businesses should leverage technology and data analytics in recruitment. Use data-driven insights to identify the best candidates, streamline your hiring process, and measure the effectiveness of your recruitment strategies. 10. Plan for the Long Term Olympic athletes plan their careers over many years, focusing on long-term success rather than short-term gains. Similarly, your recruitment strategy should align with your long-term business goals. Hire for the future, considering how candidates will fit into your company’s growth and evolution over time. As we celebrate the incredible achievements of Olympic athletes, let’s also take a moment to reflect on how these lessons can transform our approach to recruitment. By scouting for potential, fostering continuous improvement, and building a resilient and diverse team, we can create a workplace that not only aims for success but achieves it. Let’s strive for a gold medal team, ready to tackle any challenge and emerge victorious. If you're looking for a recruitment agency to help you attract gold medal staff get in touch with us today!

Encompassing a diverse workforce means that your organisation benefits from different perspectives, experience, ideas and opinions. Which in tern results in improved creativity, increased innovation, better customer experience and productivity. There are many ways in which your business can promote and attract a diverse workforce through the hiring process, from creating inclusive job adverts, identifying unconscious bias in interviews, and promoting a culture of inclusivity. Diverse & Inclusive Job Descriptions Attract a wide range of candidates by promoting diversity and inclusion in your job descriptions. Use Inclusive Language Use gender neutral terms for job titles such as ‘Waiting Staff’ instead of gender-specific terms like ‘waitress’. Avoid using gender-coded words which can stereotypically be considered as being more targeted towards males or females. For example, male-gendered works include ‘dominant’, ‘Superior’ and ‘persistent’, whilst female-gendered words include ‘cooperative’, ‘polite’ and ‘compassionate’. Use the Gender Decoder to check that your job ads are gender neutral. Avoid Corporate Jargon Use plain language in place of corporate jargon and acronyms to appeal to a more diverse range of candidates. Avoid an Exhausted List of ‘Essential’ Qualifications By listing every single ‘essential’ qualification you automatically put people off applying for the job. Studies have found that men will apply for a job if they meet 60% of the criteria advertised, whilst women will typically only apply if they meet 100% of them. Avoid Prejudice Statements Avoid stating that candidates must have specific qualifications from certain institutions, for example ‘You must have a 2.1 degree from a Red Brick University’ is discriminatory against people who may hold them same qualification but attended a ‘less prestigious’ University but are more than qualified to do the job. Include Your Organisation’s Statement on its Commitment to Diversity & Inclusion Including a statement at the end of your hob adverts to highlight your organisation’s commitment to diversity and inclusion shows applicants that you are an equal opportunities employer. For example; “Pin Point Recruitment considers all qualified applicants for this position, regardless of their age, race, religion, gender identity, sexual orientation, disabilities or other characteristics.” Diversity & Inclusion in the Interview Ensure the interview process promotes diversity and inclusion by: Using a Diverse Interview Panel Use an interview panel made up of people of different ages, gender and experience levels to prevent any bias. Get the panel to discuss their impressions and thoughts on the candidates after the interview to get an overall rounded impression. Do a Skills Test Ask candidates to complete a skills test before you interview them. This way you will test your candidates’ abilities before you make any judgements on their character. Ask Candidates Questions About Diversity and Inclusion Asking questions such as, ‘Why do you think diversity and inclusion in the workplace is important’ and ‘How would you handle a situation where a member of staff is culturally insensitive, racist or homophobic?’ Their answers will give you a good understanding of how they will work within a culturally diverse team and how much value they place on inclusivity.

Generation Z are those born between 1997 and 2012. They have been brought up in the digital age, living much of their lives online. They are digitally savvy, concerned about climate change, appreciate a work/life balance and socially conscious. Here are some strategies to attract and retain Generation Z talent: Emphasize Purpose and Social Impact Gen Z tends to be socially conscious and values organisations that make a positive impact on society. Highlight your company's commitment to social responsibility and purpose-driven initiatives. Think about what your business can do to give back to the local community and how you can improve your carbon footprint. Create a Diverse and Inclusive Culture Gen Z values diversity and inclusion. Demonstrate your commitment to these values by fostering a workplace culture that is diverse, inclusive, and respectful of individual differences. Attract a diverse workforce through the hiring process, from creating inclusive job adverts, identifying unconscious bias in interviews, and promoting a culture of inclusivity. Offer Professional Development Opportunities Generation Z is known for its desire for continuous learning and development. Provide opportunities for skill-building, mentorship programs, and a clear career progression path. Flexible Work Arrangements Offer flexible work arrangements, such as remote work options and flexible scheduling. Gen Z values work-life balance and appreciates workplaces that prioritise flexibility. Utilise Technology Leverage technology in the workplace to streamline processes and communication. It is taken as a given by Gen Z that the company they choose to work for will embrace innovation and digital technologies. Provide Real-Time Feedback Gen Z is accustomed to receiving instant feedback in their personal lives, so they appreciate regular and constructive feedback at work. Implement systems for continuous feedback and recognition. Promote a Collaborative Work Environment Foster a collaborative and team-oriented work environment. Generation Z values teamwork and wants to feel a sense of community within the workplace. Embrace Transparency Be transparent about company values, goals, and decision-making processes. Gen Z values authenticity and honesty from their employers. Offer Competitive Compensation and Benefits While purpose and culture are important, Gen Z also considers competitive compensation and benefits. Ensure that your salary and benefits packages are in line with industry standards. Build on your Employer Brand Engage with potential Gen Z candidates through social media platforms. Showcase your company culture, values, and job opportunities through various online channels. Promote Work-Life Balance Generation Z places a high value on work-life balance. Highlight policies that support a healthy balance between work and personal life.

What is a learning culture? A learning culture in the workplace is one that embraces and encourages sharing knowledge, regular training, and upskilling. Encourages innovation Businesses that stay at the forefront of the latest technology and industry trends through investing in staff training and development tend to be the most innovative and successful. Employees that are encouraged to think for themselves, rather than just complete daily set tasks tend to come up with more creative and pioneering ideas to solve problems at work. Increase employee engagement Learning and development programs help to increase employee engagement. People tend to put more effort into their work when they get to learn about things that interest them and have variety in their role. An engaged workforce results in increased productivity and reduced turnover. Creates a valued and happy workforce Teams that feel valued through being able to make their own informed decisions at work tend to be happier and produce better outcomes. Attract the best talent Creating a learning culture helps your organisation to attract and retain the best talent. Learning and development opportunities are what keep employees loyal to the businesses they work for. Improve performance Employees who immerse themselves into a culture of learning and continuous improvement tend to improve the overall performance of the company. Businesses with a strong focus on learning are more flexible and adaptable to change. Develop future leaders As people in senior positions leave the business or retire, there is a need to replace them with qualified leaders, often these people will come from within the organisation. If your business offers training opportunities on leadership, along with a mentorship program you should be able to easily recruit future leaders from within.

A hiring process which is easy and straight forward not only keeps candidates engaged but helps you to attract and secure the right people at the right time. Remember, engaged candidates can lead to hired staff, so keep in mind the following when creating your hiring process. Job Descriptions When writing the job description, clearly outline all the main aspects of the role. Include all the main benefits that you offer, such as healthcare plans, discounted gym membership, flexible working etc. as well as the salary as this offers complete transparency to the candidate making them be more inclined to apply. Don’t make your job description too limiting by including lots of mandatory stipulations. You could run the risk of deterring candidates who would be a good fit for the role even if they don’t have all of the qualifications. Keep Your Application Process Short & Sweet If the application is too long, candidates will lose interest and abandon their application. Nobody wants to have to go through round upon round of interviews. Also ensure that your application is user friendly so it can be filled out on any device at any time. If it helps, you can also insert a couple of pre-screen questions just to ensure that you are getting the right applicants through for the roles you have advertised. Employer Branding In the current job market, how you present yourself as a company is everything, and is the number one thing candidates will look at when applying. It is a make-or-break factor when it comes to your ability to attract and hire new members of staff. To ensure that your company is presented in the most positive way, ask anyone who has had a good experience with your company to leave a review on the likes of Glassdoor and Google. Candidates like to see that your company is diverse, inclusive, supports the local community and has strong environmental policies. Promote your company values through your social media platforms. Respond to Candidates and Keep them Informed Always aim to respond to applications in a timely manner so if a candidate is rejected, then can move onto applying for other roles without having to wait on an answer. If you take too long in replying to a candidate, you could potentially miss out on a perfect hire. Throughout the interview process, you should be available in case candidates have any questions about the next steps or interviews.

It is only in recent years that the job market has become more competitive with companies spending more time focused on their employer branding to grab the attention of the best candidates out there. Being an employer with a clear and positive brand message is vital to not only your existing and new staff members, but also clients. Jobseekers will also now carry out their own research to get a read of your company’s culture to make sure that they are making the right move. The Job Role Ensure that your job descriptions are clear, outlining key tasks and compensation. A job role which sounds rewarding and meaningful, as well as having highlighting opportunities for professional development will attract more candidates to apply. Employer Branding A company’s reputation and image as an employer is crucial to persuading candidates to work there. The employer brand should cover elements like company culture, company vision and values, diversity and inclusion, professional development opportunities, employee benefits and employee satisfaction. Having a strong brand as an employer will allow you to attract and source the top talent and retain them further down the line. Which is more important? In order to successfully recruit, you should adopt a blend of writing good descriptions while having a strong employer brand. Candidates are more drawn to companies where they not only find the job fulfilling but align with the company’s mission and values.

You’ll have probably heard many stories in the news about the rise of AI and how it will impact the jobs market in the future. However, AI isn’t something to be feared and should be embraced as a tool to aid in your career development. Here we uncover the different ways AI can help you at work and when job hunting. Chat GPT Tools such as Chat GPT can be used to brainstorm content ideas, write social posts, reports and more. It can also be used to help you write CVs and cover letters. Whilst the content may not be perfect, and will need editing, this can save you many hours in planning time. Talent Search Many online job portals have started to implement machine learning software to match candidates to the skills and qualifications required by employers. This helps to streamline the hiring process allowing businesses to make quicker hires and helping job seekers secure employment sooner. Data analysis You can use AI to analyse large datasets in rapid time, providing you with valuable insights to predict future trends and to reduce future risks. Automation AI can be used to automate repetitive and tedious tasks. You can use AI technology to automate tasks such as data entry and scheduling. Fraud detection and security Threats to cybersecurity and fraud are a daily challenge for companies with even the best IT teams. AI enabled cybersecurity software is able monitor systems 24/7, processing data in real time, allowing for greater insights into fraud attempts to reduce risks faster. Marketing and advertising Chat GPT isn’t the only AI application that can be used in marketing, automated ad platforms can be used to allocate budgets, automate ad placements and audience targeting. Supply chain optimisation AI solutions can be used to help you forecast and plan inventory management, leaving you better prepared for peak periods. In summary AI isn’t going to make jobs for humans obsolete any time soon, but will help to make your job easier and more streamlined.